What’s in a Name?

Dale Carnegie recognized a simple fact: that people like to hear their name spoken. Why is that? Is it only an ego-satisfying thing? I’ve had encounters with salespeople who used my first name to influence me toward making a purchase. Instead, their efforts produced the opposite effect. Why was I turned off? Because they invoked […]

Jedi’s and Cookie-Cutters

The year 1977 saw the release of a fantastic movie: Star Wars: A New Hope Awakens. The first Star Wars movie introduced Luke Skywalker and began the story of his journey to become a Jedi knight and how he and his companions saved the galaxy from the evil Empire. Their success depended, in part, on […]

Unwanted

As a teenager, I often felt invisible and ignored. People didn’t hate me; they just acted like I didn’t exist. As I matured and became more assertive, I encountered more active and aggressive kinds of rejection. People who didn’t even know me would use spiteful words, spread gossip, or refuse to speak with me. Sometimes […]

Alone

My junior year in college had been a good year, but I felt a bit sad as the end of the term drew near. Several close friends would be graduating and moving away. Although we would keep in touch, I sensed the separation would change our relationship, and I mourned the loss. As I reflected […]